Shape the Future

of Healthcare

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In collaboration with
Building the healthcare systems of tomorrow

What is BE BOLD 2022?



An initiative of the UAE Ministry of Health and Prevention (MOHAP) developed in collaboration with Entrepreneur Middle East Impact, BE BOLD 2022 is a three-month-long program that will train 25 innovative individuals in the UAE’s healthcare sector to come together and design actionable national health programs focused on the physical and mental well-being of the country’s citizens and residents.


As a reflection of the MOHAP’s forward-thinking ethos, BE BOLD 2022 will bring together healthcare professionals, entrepreneurs, analysts, and government stakeholders to make use of future foresight and design thinking to create innovative public health programs that will positively impact the UAE’s population, while also highlighting the country as being a champion of inventive polices and programs.


BE BOLD 2022 responds to the directives of H.H. Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai, to adopt a culture of design thinking in all fields of government work, and to work in partnership with the community to design innovative solutions for future challenges.

Apply by June 30, 2022    |    Start date September 1, 2022

Program Structure


Time Span

Three-month duration
6-8 hours per week


Nationwide program connecting
the public and private sectors


MoHAP leaders,
global peer mentors, and executive coaches

Types of Training

Live sessions
Cohort-based learning


13 live workshops
3 online masterclasses
Bi-weekly mentorship


Program fees: AED 45,000
Winners will receive support
to develop their endeavors.


Entrepreneurial Training

  • Emotional Intelligence
  • Strategic Thinking
  • Achievers Habits
  • Action Learning
  • Outdoor Bootcamp

Mindset Training

  • Policy Design Canvas
  • Design Thinking
  • Prototype Building
  • Branding / Marketing
  • Live Pitching

Who Can Apply?

The BE BOLD 2022 program is primarily designed for individuals who have completed professional training or who have a significant career track in the health field.

UAE citizens or residents who are healthcare experts by education or profession.
Applicants must be aged between 18 and 35, and have at least two years of experience in the healthcare industry.
Applicants will be assessed according to their potential for leadership in health systems, and their interpersonal and communication skills.

Why Join?

Led by health experts and executive coaches, the 2022 edition of BE BOLD offers you a once-in-a-lifetime opportunity to reimagine healthcare systems in the UAE.

The program promotes unity and diversity of mindset, and gathers stakeholders who share one common goal: creating an impact within the healthcare sector.

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The selected cohort will include participants from both the public and private sectors, in order to drive innovation and help build healthier communities.

Reimagine healthcare systems in line with the UAE’s forward-thinking strategies

Become an active agent of change in the global healthcare sector

Be part of an exclusive network of innovators in the healthcare space

Develop new skills and experiences in research methods, analysis and policy formation

BE BOLD 2022 | Application Form

If you were given the opportunity to help build healthier communities, how would you contribute, and why? What would your role be in implementing changes?

Please send a 3 minute-long video explaining why you should be part of BE BOLD 2022 to this number on WhatsApp: +971 55 408 5042

For payment terms and more details about the program,

email sarah@bncpublishing.net or call +971 44 200 506